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PepsiCo to acquire Rockstar

PepsiCo announced that it has entered into an agreement to acquire Rockstar Energy Beverages, the energy drink maker, for 3.85 billion US dollars.

"As we work to be more consumer-centric and capitalize on rising demand in the functional beverage space, this highly strategic acquisition will enable us to leverage PepsiCo's capabilities to both accelerate Rockstar's performance and unlock our ability to expand in the category with existing brands such as Mountain Dew," said PepsiCo Chairman and CEO, Ramon Laguarta. "Over time, we expect to capture our fair share of this fast-growing, highly profitable category and create meaningful new partnerships in the energy space."

Rockstar products are available in over 30 flavors at convenience and grocery outlets in over 30 countries. PepsiCo has had a distribution agreement with Rockstar in North America since 2009.

The transaction is subject to customary closing conditions, including regulatory approval, and is expected to close in the first half of 2020.