Official magazine of the wholesale beverage trade

GETRÄNKEFACHGROSSHANDEL (Wholesale Beverage) has been the official publication of the Federal Association of the German beverage trade since January 1998. The 545 member companies of the Federal Association generated more than 16 billion euro in 2014. In its 7,000 beverage specialty stores alone, sales of around 2.7 billion euro were achieved.

In addition, you can select to have a weekly newsletter, “Frisch eingeschenkt” (fresh from the tap), delivered to your in-box along with our German SMS Executive Flash. Get your fresh news with a twist!

Since January 2009, GETRÄNKEFACHGROSSHANDEL has been the official organ of the German Beverage Retail Association (BVV). Package stores organized under this umbrella generate an annual turnover of more than 2 billion euro.





Wolfgang Burkart


Decorated Holder of the Bavarian Beer Medal, avowed Cuba fan and, of course, “Keeper” of Mindelburg Castle.

Thomas Eisler
Dipl.-Ing. Food Science


Known as the minstrel of the house, Thomas has been known to offer up a comical song for a retiring colleague or deliver an end-of-year review in the form of a poem.

Helga Schneider
Media Consultant


This passionate FC-Bayern fan is also a whirlwind of energy. Always present at conventions and meetings, she is well-known in the industry.


Stephan Keller


Walking film encyclopedia and subscriber to all the local theaters, he also knows how to handle himself at the pool table when it’s time to wind down after a long day at the office.


Christine Sontheimer
Sales / Subscriptions


She likes to try out new cake recipes when she’s not keeping up with her two children.

Barbara Onischko
Editorial Assistant


With her green thumb she has transformed her garden into a year-round, idyllic refuge.



Mediakit 2018


Frisch eingeschenkt Mediakit 2018



Frisch eingeschenkt

The German newsletter with a twist.
Because normal is boring.


Job offers

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Executive news in German delivered the old-fashioned way.



All articles available to read online or for download. Free.


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Trade poster

The market by number.
All the data at a glance – for display.



Desired product:


Large umbrellas

BECHER Textil- & Stahlbau GmbH

Gewerbeparkstraße 34
51580 Reichshof-Wehnrath

0 22 65 / 99 8 - 0
0 22 65 / 99 8 - 34 4

Swap bodies

Lippstädter Anhänger GmbH

Hans-Sachs-Str. 16
59558 Lippstadt

0 29 41 / 9 78 51 - 0
0 29 41 / 30 80



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Issued: monthly
Language: German
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